Privacy Policy

Last updated: November 13, 2025

Introduction

Tough Coach ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application.

Information We Collect

Personal Information

• Email Address: Used for account creation and authentication
• User ID: Automatically generated unique identifier
• Preferred Name: Optional name you provide for personalization
• Gender: Optional information for personalized coaching

Usage Data

• Goals and Messages: Your goal information and chat conversations with the AI coach
• App Activity: Feature usage, screen views, and interaction data
• Device Information: Device type, operating system, app version
• Push Notification Token: For sending reminders and notifications

Subscription Data

• Purchase Information: Subscription status, tier, and expiration date
• Transaction Data: Processed through Apple App Store or Google Play Store

How We Use Your Information

We use the collected information to:

• Provide and maintain the app's functionality
• Generate personalized AI coaching responses
• Send push notifications and reminders
• Process and manage subscriptions
• Improve app features and user experience
• Provide customer support
• Monitor app performance and fix bugs

Third-Party Services

We use the following third-party services that may collect information:

• Firebase (Google): Authentication, database, and cloud functions
• Google Vertex AI: AI-powered coaching responses
• RevenueCat: Subscription management
• Expo Push Notifications: Push notification delivery
• Sentry: Error tracking and monitoring

Data Storage and Security

Your data is stored securely using:

• Firebase Cloud Firestore (encrypted at rest and in transit)
• Industry-standard security measures and authentication
• Access controls limiting data access to authorized systems only

Data Retention

We retain your data for as long as your account is active. If you delete your account, your data will be removed from our active systems within 30 days.

Your Rights

You have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion of your data
• Export your data
• Opt-out of push notifications

Children's Privacy

Tough Coach is not intended for users under the age of 13. We do not knowingly collect personal information from children under 13.

International Data Transfers

Your data may be transferred to and processed in the United States and other countries where our service providers operate.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

Contact Us

If you have questions about this Privacy Policy, please contact us at:

Email: support@magency.co

California Privacy Rights

If you are a California resident, you have specific rights regarding your personal information under the California Consumer Privacy Act (CCPA).

GDPR Compliance

For users in the European Economic Area (EEA), we comply with the General Data Protection Regulation (GDPR).